Marketing and Brand Executive

Copy sharing data
Save in clipboard
Report
Aprati Foods (Cambodia) Ltd
22 views·0 apply
April 05

Job Requirements
  • 3 to 4 years of experience in related field (FMCG is preferred). 
  • Able to work on multi-tasks or projects. 
  • Willing to constantly learn and develop standards to leverage both personal and organizational levels. 
  •  Able to analyze key and important priorities.
  • Able to travel to provinces.
Responsibilities/Major Job Outcomes
  • Support product development work from ideation to launching it to the market. o Assist product improvement projects to minimize cost and maximize efficiency. 
  • Prepare creative briefs for marketing projects and coordinate brand strategies and implementation to ensure alignment with the company’s strategic direction. 
  • Support the manager to prepare thorough marketing plans with key metric evaluation tools. 
  • Coordinate and manage POSM work with Sales team.

Skill & Language
4 - 6 years
Negotiation
1 candidate
April 06
Full Time
Experience Level
Phnom Penh, Kamboul
Aprati Foods (Cambodia) LtdA Cambodia candy company with 100 years of American heritage.10 jobs · Phnom Penh, Kamboul
Photos
Privately Held
2013
51-200 employees
About Company
History of Aprati Foods (Cambodia) LtdAprati Foods (Cambodia) Ltd is an affiliate of the candy maker American Licorice which was established over 100 years ago in the United States. Aprati Foods is the first candy factory in Cambodia to research and develop candy using American quality standards. Registered in 2013 with the Ministry of Commerce, the company constructed its the factory in 2016 in the Phnom Penh Special Economic Zone. In order to produce candy which delights consumers, Aprati has conducted a lot of research in Cambodia. In early 2017, Aprati Foods company launched its first brand, Mocati, with 3 popular flavors, Caramel, Mocha Mint, and Espresso. Mocati Coffee Candy offers an International coffee experience. Mocati brings those who love drinking coffee a more convenient way to enjoy coffee everywhere and on the go. In addition to Mocati coffee candy, Aprati also plans to develop more exiting candy products to delight Cambodian consumers.
History of American affiliate, American Licorice CompanyIn​​ 1914, American Licorice set up its plant in Chicago, USA. The company's first product was Black Licorice twists candy. Later, in 1925, American Licorice purchased Universal Licorice Co. in San Francisco and began its operation on the West Coast.American Licorice Company also has history with movies. In 1925, the company made a licorice shoe as a prop for Charlie Chaplin in his film The Gold Rush, in which his character eats shoe leather to avoid starvation.Currently, American Licorice Company owns 2 factories, one in Union City, California and another one in La Porte, Indiana. American Licorice produces 6 successful brands: Red Vines, Sour Punch, Super Ropes, Sip-n-chew, Sour Punch Punchies and Fruit Vines Bites.
CultureCulture diversity, clean (anti-corruption and food safety), accessibility and high value.
Self-imageIn-the-know, in the bigger world, status breaking, energized/refreshed, I can have the best.
Benefits
Similar jobs